Master (MA) in Advertising Communications

Upon successful completion of this program, participants should be able to:

• Explain advertising theories and concepts from the social, ethical, and industry perspectives
• Develop advertising campaign strategies and plans through applying relevant theories and concepts
• Use data and information to solve advertising problems and produce solutions
• Generate novel insights, creative concepts and ideas for advertising theory or practice
• Design and conduct appropriate research for advertising
• Evaluate the effectiveness of advertising campaigns
• Communicate effectively in oral and in writing
• Demonstrate effective client service skills

Click here to download the learning outcomes

Tuition

Tuition is payable on a course by course basis. The cost for the full program is 9,900€.

For complete information about our tuition and fees click here.

Merit Scholarships

The School of Graduate & Professional Education offers scholarships covering a portion of the cost of tuition to all applicants who have demonstrated exceptional academic performance in their undergraduate studies.

For complete information about our merit scholarships click here.

Libra Group Social Responsibility (LSR) Scholarship

Libra Group Social Responsibility (LSR), the philanthropic arm of the Libra Group, a global ecosystem of businesses with a presence in nearly 60 countries provides candidates of the MA in Advertising Communications with a good academic record in previous studies and established financial need five partial scholarships of a total of 28,000 Euros. Application deadline April 4 – Spring Term. Click here for more information.

Financial Assistance

Since its founding in 1875, The American College of Greece (ACG) has provided assistance to students needing help in meeting their educational expenses, thereby enabling students with demonstrated ability and promise to access a quality education, regardless of their financial circumstances.

For more information about financial assistance click here.

Discounts

All ACG alumni are entitled to a 10% tuition fee discount on top of any other scholarship of financial assistance program which may apply.

Corporate discount programs are also available to two or more employees from one organization who wish to study in our graduate programs.

For more information about corporate discount programs click here.

Graduates of the program can pursue careers in full-service advertising agencies, specializing in strategic planning, account handling or creative roles; they can also find employment opportunities in media and creative agencies or assume advertising and communication-related roles in communication/marketing departments of large organizations. Employment options include positions in companies specialized in branding & design, production, integrated communications, media and entertainment.

Deree graduate students receive support from the Office of Career Services, which help them connect with the 50,000 ACG alumni around the globe, expand their professional network, and gain access to various job positions.