Paraskevi Sarantidou

Marketing

BS, MBA, California State University, Long Beach (Marketing); PhD, Stirling University

Paraskevi Sarantidou has been a member of the Deree faculty since 1998, and has taught courses in the area of Marketing Management. She has served as Head of the Marketing Department for the last six years. Professor Sarantidou is a dynamic professional with extensive experience and knowledge in the Greek business sector. For the last 15 years, she has committed herself to teaching and helping students understand in a practical way the application of the theories of marketing and to relate new concepts to daily experiences. She has taught at both the graduate and undergraduate level. Professor Sarantidou has held several marketing positions in the fmcg, retail industry and was involved in many Paneuropean projects for the development of both existing and new products. Her research interests are in the areas of branding and customer satisfaction.