Deree - Academics - Course Descriptions

MK 4148
Retail Business Strategy – Level 6
Examines the functions and applications of various retail strategy theories in the areas of planning, organizing, staffing, and evaluating. The use of analytical techniques for diagnosing the competitive position of retail-focused strategy, for building the retail brand, and for identifying ways to create economic value for retailers.
Prerequisites: MK 2030
UK Credits: 15
US Credits : 3/0/3
Syllabus: Download