Deree - Academics - Course Descriptions

HT 4032
Event Management for the Hospitality Industry - Level 6
Overview of the events industry and of key management components including event organization, marketing and promotion, customer satisfaction and event evaluation. Emphasis on the emergence of the experience industry and the design of the event experience within the hospitality industry.
UK Credits: 15
US Credits : 3/0/3
Syllabus: Download