| Credit Hours | |
|
| Liberal Education | 43 |
 | Core Courses: | | | |
|
| WP 1010 Introduction to Academic Writing | | 3 | |
|
| WP 1111 Integrated Academic Writing and Ethics | | 3 | |
|
| WP 1212 Academic Writing and Research | | 3 | |
|
| MA 1105 Applied Calculus - Level 4 | | 3 | |
|
| * | | | |
|
| EN 3942 Professional Communication - Level 5 | | 3 | |
|
| CS 1070 Introduction to Information Systems - Level 4 | | 3 | |
|
| ** | | | |
|
| Any Natural Science with a lab | | 4 | |
|
| | | | |
|
| Liberal Education Electives: | | | |
|
| LE designated course in STEM/Natural Sciences | | 3 | |
|
| LE designated courses in the Social and Behavioral Sciences (from more than one discipline) | | 9 | |
|
| EC 1101 LE Principles of Macroeconomics - Level 4 | | | |
|
| IB 2006 LE International Business - Level 4 | | | |
|
| One additional course in the Social and Behavioral Sciences | | | |
|
| | | | |
|
| LE designated courses in Humanities (from more than one discipline) | | 6 | |
|
| PH 3005 LE Business Ethics - Level 5 | | | |
|
| One additional course in Humanities | | | |
|
| | | | |
|
| LE designated course in the Fine and Performing Arts | | 3 | |
|
| | | | |
|
| *The prerequisite MA 1009 Mathematics for Business, Economics and Sciences may be fulfilled through appropriate academic evaluation otherwise it can be allocated to free electives | | | |
|
| | | | |
|
| **CS 1070 Introduction to Information Systems may be fulfilled through appropriate academic evaluation | | | |
|
| Concentration | 72 |
| Required: | | | |
|
| AF 2006 Financial Accounting - Level 4 | | 4 | |
|
| AF 3116 Management Accounting - Level 5 | | 3 | |
|
| BU 2002 Business Legal Issues - Level 4 | | 2 | |
|
| BU 3233 Business Research Methods - Level 5 | | 3 | |
|
| CS 2179 Business Information Systems - Level 4 | | 3 | |
|
| EC 1000 Principles of Microeconomics - Level 4 | | 3 | |
|
| FN 3005 Foundations of Corporate Finance - Level 5 | | 3 | |
|
| MA 2021 Applied Statistics - Level 4 | | 3 | |
|
| MG 2003 LE Management Principles – Level 4 | | 3 | |
|
| MG 3034 LE Managing People and Organizations - Level 5 | | 3 | |
|
| MG 4343 Operations Management - Level 6 | | 3 | |
|
| MG 4740 Business Strategy - Level 6 | | 3 | |
|
| MK 2030 Fundamentals of Marketing - Level 4 | | 3 | |
|
| MK 3159 Consumer Behaviour - Level 5 | | 3 | |
|
| MK 3135 Marketing Communications - Level 5 | | 3 | |
|
| MK 4345 Promotions and Digital Activation - Level 6 | | 3 | |
|
| MK 3131 Building Marketing Value Proposition – Level 5 | | 3 | |
|
| MK 4358 Marketing Research - Level 6 | | 3 | |
|
| MK 4468 Integrated Marketing Communication Campaigns – Level 6 | | 3 | |
|
| MK 4247 Advanced Marketing Management & Metrics Level 6 | | 3 | |
|
| | | | |
|
| Two of the following courses: | | 6 | |
|
| MK 4104 Digital & Social Media Marketing – Level 6 | | | |
|
| MK 4161 Direct Marketing and CRM - Level 6 | | | |
|
| MK 4465 Media Planning For Marketing Communications Campaigns – Level 6 | | | |
|
| MK 4266 Public Relations - Level 6 | | | |
|
| | | | |
|
| Option 1 | | 6 | |
|
| MK 4090 Internship in Marketing | | | |
|
| AND one more Marketing course | | | |
|
| | | | |
|
| Option 2 | | 6 | |
|
| Two more Marketing courses | | | |
|
| Electives | 6 |
