The mission of the Department is to conduct high-quality research in the field of Marketing, encourage multidisciplinary research, and generate impactful scientific output. The dissemination of research insights to our students, the ACG community, the academia, and the society is an integral part of our research culture. We aim at fostering collaborations with academia,the industry, and the society.
Vision
To perform high-quality and high-impact research in the field of Marketing and foster a department-wide research culture as part of the ACG research culture and strategy.
People
Our faculty conducts innovative and impactful research in the marketing field, driving new insights and advancements.
The Marketing Department is a hub for research-informed teaching and scholarly engagement, with faculty dedicated to conducting cutting-edge research that bridges academic theory and industry expertise.