On January 27th, DEREE students Katerina Oster and Aris Syropoulos accompanied by Dr. Vivi Sarantidou, Professor and Head of the academic Marketing Department, visited the offices of 3M Hellas and presented their project on 3M corporate branding to ACG alumni Christos Barakos (DEREE ’91), Managing Director at 3M Hellas and Natassa Konstantinou (DEREE ’95), Corporate Marketing & Public Affairs Manager at 3M Hellas.
The aim of the project was to propose marketing strategies for developing 3M’s corporate branding. It was a team project and was selected from a number of other team projects to be presented to 3M’s top management. Congratulations to the team!
A few weeks later, Natasa Konstantinou, Corporate Marketing & Public Affairs Manager at 3M Hellas, presented “Pricing strategies at 3M” to Dr. Sarantidou’s Marketing Topics & Strategies class as well as to other DEREE Marketing students.